This Labor Day, Wake Up Walmart, along with a large coalition of labor, environmental and community groups, are challenging Walmart to live up to their PR promises and join us in supporting the American Values Agenda for Change at Walmart.

To help with the effort, Wake Up Wal-Mart is airing two TV ads in major cities.  Check out the first here and the second below the fold:

The coalition includes: AFL-CIO, Change to Win, Sierra Club, Campaign for America’s Future, National Education Association, American Federation of Teachers, National Consumers League, AFSCME, American Rights at Work, Communications Workers of America, Interfaith Worker Justice, LIUNA, National Labor Coordinating Committee, Service Employees International Union, International Brotherhood of Teamsters, United Auto Workers, United Farmer Workers and United Steel Workers.

The American Values Agenda for Change at Walmart issues a direct challenge to Walmart in five key areas: worker rights, quality jobs, equal opportunity, corporate responsibility and a healthy environment and lays out the next steps for how the coalition, led by the UFCW, will hold Walmart accountable for those challenges.