Whoops! This could potentially cost Luetkemeyer hundreds of thousands of dollars.
Columbia, MO – Blaine Luetkemeyer broke federal laws instituted by the
Federal Communications Commission (FCC) with a television
advertisement that distorted his opponent’s record. The violations
mean that for the rest of the campaign the Luetkemeyer camp should not
be eligible for discounted advertising rates given to candidates that
follow federal law.
“Blaine Luetkemeyer will say anything and break any law to get
elected. He is part of the old politics that just hurts Missouri
families by dividing us,” said Paul Tencher, spokesman for the Baker
campaign. “These violations are serious because they are laws created
specifically to let voters know Mr. Luetkemeyer is responsible for the
negative campaign tactics he has used to distort Judy’s record and
distract voters from the real issues. If he is so proud of his gutter
advertising he should follow the law and put his name on them.”
According to FCC law, a television advertisement sponsored by a
candidate and that makes direct reference to an opponent during the 45-
or 60-day windows must include, at the end of the broadcast,
simultaneously, and for at least four seconds:
• A clearly identifiable photographic or similar image of the
• A clearly readable printed statement identifying the candidate
and stating that the candidate has approved the broadcast and that the
candidate’s authorized committee has paid for it.
The Baker campaign will now take legal action to have television
stations that aired the broadcasts enforce the law and repeal the
Luetkemeyer campaign’s certification for the discounted advertising
rates. A copy of the letter sent to every television station in the
Ninth District is attached to this release.